About Immersericse Cycle

Established in 2016, Immersercise brings the digital age to exercise. This increasing engagement and productivity through a more entertaining system from tricking your senses to feel as if you are phyiscally experiencing the real-world environment the user is immersed within.

Researching with a Survay

What Research Told Us


We started out with our own take on the issues with current exercising in the home and at the gym. Our internal opinion was that engagement was hard to come by, and to keep motivated was becoming a challange. We put this down to the reason of easily becoming bored when exercising. Although many of us use music or watch TV to overcome this, we feel that this isn't enough.

We wanted to see if the general public had the same views, so we ran a survay using Qualtrics asking a number of questions to do with exercise.
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When using this exercise equipment do you get bored?


A big basis and aim for our product is to make exercise more enjoyable, and we had to back up our opinions and see if this matched others. Our findings were that 67% of people also got bored when using cardio exercise equipment. This stands up with our target of wanting to create a more enjoyable and engaging exercise experience.

If you had access to an immersive piece of exercise equipment would you use it?


We wanted to know if people had access to the equipment would they use it or ignore it and use what they are familiar with. We found 92% of people saying they would use it. A great pointer towards creating a piece of immersive exercise available to use.

Would you like to use it for
...


We wanted to find out the main reason behind people wanting to use this equipment. This would overall tailor the look and interaction from our products. Finding that peope would mainly prefer a more realistic experience points our product at the realism side.

Interviewing people on the idea

This gave valuable insight into what it was that people actually wanted to experience from this product. It expanded deeply upon our investiagtion using the questionnaire.

Interview One:


"I would like to have something that would engage me more with my exercise."

Discussing the product idea with this person, told us that engagment and motivation was a key pointer. This person really liked this idea and seemed very interested in trying it out.

Interview Two:


"I currently use applications to monitor my fitness and I have become quite addicted to them. However I do get bored easily when working out."

When talking about the idea, this person seemed very interested but did outline that they liked the achievement and tracking of working out and it would be nice to have this involved.

Interview Three:


"I would love to be able to compete with a friend when working out."

Speaking with this person, addressed some concern of how people would feel using it. They personally felt that they may come across as daft when using this technology piece. It was something to consider. However they did like the idea, but said that they would more use it at home.

Take a look at what we made

Available in gyms and at home, with a unique interface
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ImmerserciseCycle At The Gym


Immersive Fitness is a way of attracting people to try and get fit in a new and exciting way. Generations today are used to screens and technology, so Immersercise is bringing screens and technology into the fitness space. With this creating more engaging and realistic exercise experiences.

 

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ImmerserciseCycle At Home


Immersive Fitness is a way of attracting people to try and get fit in a new and exciting way. Generations today are used to screens and technology, so Immersercise is bringing screens and technology into the fitness space. With this creating more engaging and realistic exercise experiences.